Illustrator and graphic designer based in Gothenburg, Sweden.

hello@miaolofsson.se/+46 768 35 33 89

Jönköping Master Plan

Motion graphics

Client

Jönköping Municipality

Agency

CCJ Kommunikation

About

Art Direction + Illustration: Mia Olofsson
Script: Carina Lundeholm
Animation: Daniel Wengel

The assignment was to tell the residents in Jönköping why the municipality were developing a new master plan. The result was a library of illustrations, eight images symbolizing different areas and a two-minute animated film. The film describes, in a simple way, what a master plan is and invites the residents to participate in the ongoing work.

comprehensive_plan_01

comprehensive_plan_02

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