Jönköping Master Plan
Art Direction + Illustration: Mia Olofsson
Script: Carina Lundeholm
Animation: Daniel Wengel
The assignment was to tell the residents in Jönköping why the municipality were developing a new master plan. The result was a library of illustrations, eight images symbolizing different areas and a two-minute animated film. The film describes, in a simple way, what a master plan is and invites the residents to participate in the ongoing work.